Iconic Texas is proud to be a part of the extraordinary success of this distinctive tequila. The “You Are What You Drink” campaign has helped fuel growth nationwide. Today, Dulce Vida is one of the fastest-growing tequilas in the country. Made in Mexico and imported to Austin, this high-quality tequila is an exceptional value, certified organic, and made from the finest blue agave. With only 64 calories and 0 carbs per serving, it is "Tequila, Pure & Simple."